Some surprising insights into the extent to which the world’s internet users worry about how companies use their online data, and how frequently they decline cookies on websites.
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A detailed analysis of why email is still an essential part of the marketing mix, even when it comes to reaching younger generations.
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Detailed analysis of why computers are still an important consideration for marketers everywhere, despite the continued rise of mobile.
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A closer look at the global dominance of Google’s Android mobile operating system and its Chrome web browser, including differences in user preference by geography.
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Everything you need to know about the evolution of the world’s digital behaviours and device preferences in October 2024. Includes the latest insights into how people use the internet, mobile phones, social media, and ecommerce platforms, and how people engage with online marketing.
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A special deep-dive into the world’s digital news behaviours. Includes data for news use by medium, a closer look at the use of social media for news, and details of the world’s leading digital news brands.
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All the stats you need to understand the latest trends in the world’s digital behaviours. Includes fresh data, insights, and analysis for internet adoption, social media use, ecommerce activity, digital marketing, and much, much more.
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Everything you need to know about the world’s evolving digital behaviours in April 2024. Top Stories this quarter include a momentous milestone for internet use, rich insights into social media platform preferences, and the truth about what Gen Z is really doing online.
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Still seeing media headlines claiming that “social media is dying”? Here’s all the data you need to understand what’s really going on with social media in 2024.
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There are now more than 5 billion active social media user identities in the world. But how did we get here, and where is social media most popular today?
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A closer look at internet adoption around the world in 2024, and a detailed exploration of the primary barriers to connecting the world’s remaining offline populations.
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A closer look at how much time the world spends using social media in 2024, with detailed stats by country, age, gender, and platform.
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A closer look at the devices that people around the world use to access the internet, the speed of internet connections, and the quality of internet access in 2024.
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The ultimate guide to what people are really doing online in 2024: 500+ charts of global social media stats, internet trends, ecommerce insights, mobile data, and digital marketing benchmarks.
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Essential data headlines for digital adoption and use in every country in the world at the start of 2024.
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A comprehensive study of all the latest trends in how the world uses the internet, social media, mobile devices, and ecommerce platforms in October 2023. Includes a big new milestone for Facebook, insights into the growth of various top social platforms, and a deep-dive into social media referrals.
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A comprehensive study of all the latest trends in how the world uses the internet, social media, mobile devices, and ecommerce platforms in July 2023. Includes a big new milestone for social media use, a deep-dive into online news behaviours, and the rise of OpenAI and Threads.
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All the latest data, insights, and trends you need to help you make sense of the global “state of digital” in April 2023, including essential trends in how the world uses the internet, social media, mobile devices, and ecommerce. Also includes a special section on the use of connected tech in the workplace.
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The media keeps telling us that social media is “dying”, but something doesn’t add up in their analysis. We explore the facts, and deliver you the truth about what’s really happening in social media.
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The media predicted that Elon Musk’s acquisition of Twitter would be the platform’s death knell, but users seem to have other ideas.
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